X-Message-Number: 17615 From: "John de Rivaz" <> Subject: Fw: [CliffordPickover] Publishing Industry Date: Wed, 19 Sep 2001 09:13:53 +0100 This may be of interest to someone with regards to publicising cryonics. Sincerely, John de Rivaz: http://www.deRivaz.com my homepage links to Longevity Report, Fractal Report, music, Inventors' report, an autobio and various other projects: http://www.geocities.com/longevityrpt http://www.autopsychoice.com - http://www.cryonics-europe.org - http://www.porthtowan.com ----- Original Message ----- From: <> To: <> Sent: 18 September 2001 23:23 Subject: [CliffordPickover] Publishing Industry about authors comissioned to mention certain items in their novels. "It seems best-selling British author Fay Weldon was commissioned to write a novel by the Italian jewelry company Bulgari. Not just any novel but one that mentions the company name at least a dozen times. At first, the book was supposed to be privately published and given to 750 Bulgari clients. But Weldon was so taken with the finished work -- a story that doesn't just mention Bulgari but uses the firm as the center of its plot -- that she sent it on to her publisher. In November, Atlantic Monthly Press will publish The Bulgari Connection. This, of course, set tongues wagging. Literary purists immediately derided Weldon for her crass commercialization. "For a novelist to celebrate a corporation for a fee is a revolting idea," Jason Epstein, former editorial director of Random House, told The New York Times. On the other hand, the money men -- agents, publishers, marketing executives -- couldn't have been more ecstatic. Other artistic media enjoy the big bucks of product placement, they crowed, why not books?" More info here: <http://www.rockymountainnews.com/drmn/entertainment_columnists/article/0,12 99,DRMN_84_822785,00.html> To subscribe to this group, send an email to: <mailto:> Rate This Message: http://www.cryonet.org/cgi-bin/rate.cgi?msg=17615