X-Message-Number: 8761 Date: Tue, 11 Nov 1997 09:28:55 -0800 From: Marty Nemko <> Subject: Re: CryoNet #8751 - #8757 References: <> I've been reading, with interest, the discussion on how to increase the membership in cryonics organizations. I'm concerned that all the analysis seems to be based just on conjecture. Perhaps cryonics organizations have already done the following, but if not, why not do what top corporations do when they're developing a marketing plan: conduct surveys and focus groups to find out what would make customers buy. For example, you might start by sending a questionnaire to every person who made inquiry to a cryonics organization and DIDN'T sign up. The questionnaire would also ask such questions as, "If there was clear proof that suspended animation were possible, would you sign up?" and "If there was clear proof that you could be revived and healthy, would you sign up?" "If there was clear proof that you could be revived but your state of health could not be guaranteed, would you sign up?" The questions could go into other areas such as, "What factors made you decide to contact us? (A list of choices might be provided). And its companion question: "What stopped you from signing up?" In addition to people who contacted a cryonics organization, you might survey or focus-group people from groups likely to be open to cryonics: e.g., 40+ year old computer programmers, sci-fi fans, scientists who specialize in cryogenics, etc. Marty Nemko Rate This Message: http://www.cryonet.org/cgi-bin/rate.cgi?msg=8761